Seit 2008 werden jedes Jahr in verschiedenen Kategorien die besten internationalen (also englischsprachigen) Artikel und Blog-Posts des Vorjahres im Bereich Suchmaschinen-Marketing ausgezeichnet. Abgeleitet aus dem Begriff “Search Engine Marketing” nennen sich die begehrten Preise “SEMMYS”. Sie sind eine Art “Oscar” für Autoren, die sich mit der Suchmaschinen-Marketing-Industrie befassen.

Jetzt wurden die Nominierungen für die SEMMYS 2010 auf www.semmys.org bekannt gegeben. Die Nominierungen in den interessantesten Kategorien möchte ich Euch hier vorstellen. Genug Lesestoff für ein paar lange Winterabende.

SEO – Nominierungen 2010:

• Should You Have Multiple Websites?
  Peter DaVanzo, SEO Book | 1/28/09
• Has The iPhone Made Mobile SEO Obsolete?
  Bryson Meunier, Search Engine Land | 2/23/09
• Duplicate content for SEO and SEO for duplicate content
  Michael Martinez, SEO Theory | 2/26/09
• How to Get Your Site Indexed In Google & Other Search Engines, Quickly (I Hope)
  Andrew Shotland, Local SEO Guide | 3/2/09
• SEO Tips for Large Ecommerce Sites
  Adam Audette, AudetteMedia | 3/3/09
• Don’t Mistake PR And Creatively Earned Editorial Links For Sponsored Conversations
  Adam Singer, The Future Buzz | 3/10/09
• Rewriting the Beginner’s Guide Part IX: Myths, Penalties and Spam
  Rand Fishkin, SEOmoz | 3/17/09
• 61 Pre-SEO Campaign Questions You Need To Answer To
  Stoney deGeyter, Search Engine Guide | 4/2/09
• The 4.5 Personas Of My SEO Site
  Gab Goldenberg, SEO ROI | 4/6/09
• Guide to Search Engine Ranking Factors
  David Harry, Huomah | 4/6/09
• How to Grow Your Google Authority
  Chris Garrett | 4/17/09
• How To SEO For Apple’s App Store
  Bryson Meunier, Search Engine Land | 4/29/09
• The Search Taxonomy: Getting Inside the Mind of the Searcher
  Peter DaVanzo, SEO Book | 5/27/09
• Real time search engines; should SEOs care?
  David Harry, Huomah | 7/2/09
• Breaking Pages Apart: What Automatic Segmentation of Webpages Might Mean to Design and SEO
  Bill Slawski, SEO by the Sea | 7/9/09
• Is Most Of SEO Just A Boondoggle?
  Jill Whalen, Search Engine Land | 7/16/09
• 10 Steps to Advanced Keyword Research
  Rand Fishkin, SEOmoz | 7/19/09
• Marketing Driven SEO Strategy
  Peter DaVanzo, SEO Book | 7/31/09
• How user data, links & document scoring may be used in the “brand” algorithm
  Patrick Altoft, Blogstorm | 8/3/09
• SEO Tactics vs. SEO Strategy
  Michael Martinez, Best SEO Blog | 8/6/09
• Perfecting Keyword Targeting & On-Page Optimization
  Rand Fishkin, SEOmoz | 8/17/09
• Search Engine Ranking Factors 2009
  Rand Fishkin, SEOmoz | 8/23/09
• Holiday SEO: Using Amazon Bestsellers for Keyword Research
  Linda Bustos, Get Elastic | 8/24/09
• Surviving and Thriving as an Ecommerce SEO
  Everett Sizemore | 8/28/09
• Common SEO Problems of E-commerce Sites
  Chris Boggs, Search Engine Watch | 8/28/09
• Top 10 Pitfalls of International SEO
  Andy Atkins-Kruger, Online Marketing Blog | 10/13/09
• SEO FAQ That’s Not From The Land Of Unicorns
  Danny Sullivan, Search Engine Land | 10/13/09
• 10 Simple (but Important) Things to Check Before Optimizing an Existing Site
  Victor Murygin, 10e20 | 10/30/09
• Four New Signals in Search
  Eric Enge, Search Engine Watch | 12/1/09
• How Personalized Search Changes SEO (and Doesn’t)
  Rand Fishkin, SEOmoz | 12/22/09

PPC – Nominierungen 2010:

• 9 Tips to Write Effective Google AdWords Copy
  Saad Kamal, Search Engine Journal | 1/12/09
• 9 Effective Tips for a Better Landing Page
  Saad Kamal, Search Engine Journal | 2/2/09
• Hey AdWords, Do You Offer GeoTARGETING, Or Just GeoSUGGESTION?
  Brian Carter, Search Engine Journal | 2/2/09
• Discovering Keywords On the Cheap
  Tom Demers, PPC Hero | 2/3/09
• Top 5 Free PPC Tools
  Page Christenbury, ROI Revolution | 4/29/09
• The Long Tail of Paid Search Account Effort
  Andrew Goodman, Search Engine Land | 6/29/09
• Microsoft adCenter & Google AdWords Resources to make your life easier when Yahoo Search Marketing is replaced by adCenter
  Brad Geddes, bgTheory | 7/29/09
• The PPC Hierarchy of Needs
  Virginia Nussey, Bruce Clay Inc. | 11/12/09
• 7 Incredibly Valuable But Underused Free Tools For PPC Marketers
  Brad Geddes, Search Engine Land | 12/7/09
• Top Questions Asked on Google AdWords
  Barry Schwartz, Search Engine Roundtable | 12/23/09

Link Building – Nominierungen 2010:

• Link Building 101, Part 1
  Ron Jones, Search Engine Watch | 2/2/09
• Link Building 101, Part 2
  Ron Jones, Search Engine Watch | 2/9/09
• Secrets of how to escape the link building trap now
  Michael Martinez, SEO Theory | 2/24/09
• Getting Crafty – Advanced Search Operators to Find the Best Backlinks
  Brian Gilley, Social SEO | 4/16/09
• Link Building from A to Z
  Wiep Knol, SEOmoz | 5/7/09
• Ruud Questions: Debra Mastaler
  Ruud Hein, Search Engine People | 5/8/09
• My “Must Have” List of Directories
  Carrie Hill, Search Engine Watch | 5/12/09
• 10 Goals For Link Building Campaigns: Moving Beyond “Get More Links”
  Garrett French, Search Engine Land | 5/27/09
• Indispensable Link Building Tools
  Wiep Knol | 5/27/09
• The Link Builder’s Guide To Analyzing SERP Dominators For Link Opportunities
  Garrett French, Search Engine Land | 6/23/09
• The 5 B’s of Bad Link Building: Borrowing, Begging, Bartering, Bribing and Buying
  Pete Caputa, HubSpot | 7/8/09
• The International Link Building Guide
  Garrett French, Search Engine People | 7/8/09
• Page segmentation and link building
  David Harry, Huomah | 7/13/09
• Link Building Tactics 101, Part 1
  Ron Jones, Search Engine Watch | 7/27/09
• Link Building Evaluation Guide
  Dave Snyder, Search Engine Journal | 8/5/09
• 17 Ways Search Engines Judge the Value of a Link
  Rand Fishkin, SEOmoz | 9/10/09
• Get Your Link Building Requests Answered
  Mat Siltala, Dream Systems Media | 10/12/09
• 101 Advanced Tips For The Next Time You Buy Text Link Ads
  Gab Goldenberg, Search Engine Journal | 10/15/09
• The Holiday Link Building Blitz: A Plan for eCommerce Sites
  Garrett French, Search Engine People | 11/3/09
• Link Building With a Small Budget
  Justilien Gaspard, Search Engine Watch | 11/12/09
• 11 Effective, Efficient Ways To Use Limited Time To Build Links
  Debra Mastaler, Search Engine Land | 11/10/09
• 21 Link Builders Share Advanced Link Building Queries
  Garrett French, Search Engine Land | 11/17/09
• Why link building may not work
  Michael Martinez, Best SEO Blog | 11/25/09

Analytics – Nominierungen 2010:

• Track SEO rankings with Google Analytics
  Andre Scholten, Yoast.com | 1/5/09
• Google Analytics Maximized: Deeper Analysis, Higher ROI & You
  Avinash Kaushik, Occam’s Razor | 1/6/09
• 6 Tools Every Google Analytics User Should Have
  Shawn Purtell, ROI Revolution | 1/30/09
• Mobile Analytics with Google Analytics
  Bryson Meunier | 2/21/09
• 10 Must Track Google Analytics Goals
  Ran Nir, Web Analytics World | 3/4/09
• 30+ Google Analytics Tools, Goals, Segments, Filters, Hacks & Resources
  Tad Chef, SEOptimise | 3/12/09
• Dear Avinash: Top Web Analytics Questions, Twitter Edition
  Avinash Kaushik, Occam’s Razor | 3/25/09
• Tracking Local search Traffic with Analytics
  Martijn Beijk, Understanding Google Maps & Local Search | 4/9/09
• Google Analytics For Local Search: Tracking Traffic From The 10 Pack
  Mike Belasco, SEOverflow | 6/30/09
• Visualise Your Web Sites Visitors On Google Maps Using Fusion Tables
  Sean McColgan, Digital Strategy | 7/16/09
• Five Google Analytics FAILS
  Michael Harrison, ROI Revolution | 8/21/09
• Six Tips For Improving High Bounce / Low Conversion Web Pages
  Avinash Kaushik, Occam’s Razor | 8/25/09
• Track SEO rankings and Sitelinks with Google Analytics II
  Andre Scholten, Yoast.com | 9/2/09
• Brand Measurement: Analytics & Metrics for Branding Campaigns
  Avinash Kaushik, Occam’s Razor | 9/29/09
• Defining A Web Analytics Strategy: A Manifesto
  John Lovett, Web Analytics Demystified | 12/22/09

Local Search – Nominierungen 2010:

• What Could Save The Yellow Pages? 10 Ideas
  Chris Silver Smith, Search Engine Land | 1/5/09
• The Local New Year’s Resolution I Wish Eric Schmidt Would Make
  Miriam Ellis, SEO Igloo | 1/7/09
• Harness The Power Of Twitter For Local Marketing
  Chris Silver Smith, Search Engine Land | 3/9/09
• Leveraging Small Business Customer Reviews and Testimonials Online
  Steven Brier, Search Engine Journal | 3/24/09
• SBS Mailbag: When Local Keyword Research is a Dead End
  Matt McGee, Small Business Search Marketing | 3/26/09
• Twitter: The Local Monetization Strategy
  Steve Espinosa, Local Search News | 4/8/09
• I Have Seen the Future of Local Media
  Sebastien Provencher, Praized | 5/7/09
• How a Search Engine Might Determine Whether a Search Involves a Geographical Intent
  Bill Slawski, SEO by the Sea | 5/18/09
• The Local Search Ranking Factors: Ranking High in Google Maps and Yahoo Local
  David Mihm, Mihmorandum | 5/26/09
• Edit, Remove and Respond To Reviews – Tools For Conflict Resolution
  Miriam Ellis, SEO Igloo | 5/29/09
• Ranking in Local Listings
  Gregg Stewart, Search Engine Watch | 5/29/09
• What is Location Prominence?
  Mike Blumenthal, Understanding Google Maps & Local Search | 6/8/09
• IYP SEO Rankings Report 2009
  Andrew Shotland, Local SEO Guide | 8/12/09
• Extreme Local Optimization Techniques Put to the Test
  Roger Stellers, SEOmoz | 8/27/09
• How Important Are Google Maps Business Listings To Local, Small Service Businesses?
  Tom Crandall, SEM Report Card | 9/7/09
• Eric Enge Interview with Chris Silver Smith
  Eric Enge, Stone Temple Consulting | 9/17/09
• Google Place Pages SEO = Yellow Pages SOS & SOL?
  Andrew Shotland, Local SEO Guide | 9/28/09
• If I We’re a Yellow Pages Publisher…
  Greg Sterling, Screenwerk | 10/8/09
• Google Maps Sows And Reaps Incongruities
  Miriam Ellis, SEO Igloo | 10/3/09
• Google Maps’ New Rules – Thoughts on Assumed Names and DBAs
  Scott Clark, BuzzMaven | 11/4/09
• Google Local Research Data Released For Free
  Tom Critchlow, Distilled | 12/1/09
• Google Local Business Center Categories – The Complete List
  Mike Blumenthal, Understanding Google Maps & Local Search | 12/9/09
• Local SEO – A Case Study
  Eric, SEO Book | 12/31/09

Darüber hinaus gibt es weitere Nominierungen in den Kategorien Search Tech, Reputation Management, Design & Usability, Google, Social Media, Rants, Viral Marketing, Industry, Small Business,  Blogs & Blogging, Online Marketing / General, News & Announcements, und Copywriting.

Insgesamt wurden 139 Autoren von 99 verschiedenen Blogs bzw. Websites nominiert. Viel Spaß bei der Lektüre. Ihr findet sicherlich noch den einen oder anderen lesenswerten Artikel mit wertvollen Informationen, den Ihr noch nicht kanntet.

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